Copywriting is one thing: fine-tuning your own content, ensuring it considers SEO, design usage, topic hierarchy and heading tags, and meets grammatical standards, is a lot to keep in mind. Copy editing to distill down and check those boxes is the other half of the job.
Optimize your copy to optimize your rankings.
Don’t misrepresent your brand or your attention to detail.
Be on-brand with your tone of voice.
The average attention span online is just 8 seconds. One of the toughest things in copywriting is editing copy down for impact without sacrificing crucial details. We’ll help you strike a balance between conciseness and completeness.
Being found online is half the battle. Ensure your content is search engine optimized to maximize visibility. We’ll help you tend to keywords, internal link strategy, and more.
Nothing undermines your message like grammatical errors. Did you know that 59% of consumers avoid using a company that has obvious grammatical errors?
Refine your tone, ensuring it aligns seamlessly with your brand identity. According to Forbes, 38% of consumers are more likely to trust a brand with a unique tone of voice. Separate from your brand, simply understanding how to use active or passive voice is key to great headlines and calls to action.