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Work
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UNC Chapel Hill, MPA
We leveraged modern UX with smart UI for connected user flow and potent admin tools.
Restore America’s Estuaries
Starting with research, we crafted a compelling website that remains as beautiful as it is functional.
Duke University Law
Through custom software development + modern integration, see how we built a powerful, engaging data repository system for Duke University Law.
Teach for America
We created a brand and audience-focused UX while providing powerful admin tools.
NC Museum of Natural Sciences
We used compelling design and tools to unify community partners.
ANSA Compliance
We set our client apart from competitors using strategic Web UX & PPC
Coastal Restoration Toolkit
With the help of real-world beta testing, we crafted a compelling user experience that remains as beautiful as it is functional.
NC Museum of Natural Sciences, RACE Project
We used visual impact, color psychology, and UI to engage users.
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Services
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Google Ads + Google Grants for Nonprofits

Get the competitive edge to generate leads with pay-per-click ads (PPC).

Paid Search ROI
About
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Scalable, Holistic, Effective.

Let’s discuss the ROI of a better approach.

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- Industries We Serve
  
  Healthcare Marketing
  
  Nonprofit Marketing
  
  Small Business & Corporate
  
  Pharma + Biotech
  
  Ecommerce
- About Chariot
  
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Insights
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SEO Can’t Succeed Without Strategic Copywriting
25% of people click the very first search engine result. Page 2 results account for just 6% of all clicks.
Hick’s Law in Web Design
Great design starts with psychology. Hick's Law teaches us to be intentional with how many choices we give users.
Define Your Marketing’s Content Pillars
Defined pillars for your content strategy hold up your brand and create compounding growth.
2024 CPC of Google Ads Varies by Industry
Find out your industry's average cost-per-click and how to maximize your budget.
Copywriting Tip: Active vs. Passive Voice
A simple guide to active + passive voice. Sharpen your writing + connect with your audience.
What is the Bouba-Kiki Effect in Design?
This phenomenon explores visual shapes + the sounds associated with linguistic expressions.
Do You Know Your Brand Voice?
What makes up a brand? Logo? Mission statement and values? Branding is a mix of several things — it’s your organization’s personality.
Header Tags for Website Copywriting
Heading tags are fundamental for copywriters when writing for web. They influence UX, web design, web development, and SEO.
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Case Studies

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