Plan & Wed
Based in London, UK, the team at Plan and Wed Ltd needed to start strong with a powerful, concise brand and an engaging website, along with solid online software development. We dug deep into the London wedding demographic, with a special focus on their niche, and the end result is making waves…
We helped Dr Holland and her team with their branding and first website back in 2012, and since they had grown to become a leading mobile vet in the Raleigh NC area. For 2017, they needed a digital marketing overhaul. After some demographic research and creating a solid content strategy, we were able to build a compelling UX, along with a custom-developed tool that directly addressed the needs and concerns of their customers…
The equation is simple. To make it all add up, we strive to put as much care into the process and experience as into the final product. We take information and goals from you to form a strategy that fits your needs. Best web design practices start with research, then a plan, then unleash the creativity to design something original and compelling. We don’t believe that websites should be cookie-cutter designs that get recycled. Businesses don’t fit a template, so why should their marketing?
Whether you are building a brand, freshening your online presence with a new web design, switching to customized WordPress, building a marketing strategy, or adding powerful functions to your website such as membership management or an e-commerce shopping cart, we work to meet the needs of your business. Digital marketing is evolving faster than ever before. Technology is changing, and so are the people who use it. Did you know that marketing tactics are different for different age groups of consumers? Baby Boomers are more interested in quality for money and ease of experience than the Millenials who live for discount codes and Yelp reviews they can easily access on their phones. Generation X is more likely to open emails, respond to brands that incorporate social responsibility and transparency, and to clip coupons.
You have 3 seconds to make a first impression with your target audience. Let’s define what that impression should be.